Creative Director, Director
Ferrari
”5 Senses”

I pitched Ferrari’s CMO a simple idea: tell the story of Ferrari through the five senses. As lead creative director, we partnered with Wasserman to bring it to life—a cinematic ride up the California coast that taps into the raw emotion, legacy, and thrill of owning a Ferrari. It’s not just a car. It’s a full-body experience. The CMO said “this was a one of the best pieces of content we’ve had in years”